Learn How Successful Podcasters Grow and Monetize Their Shows
Every week, Nathan Gwilliam interviews creators who built audiences and income from their shows. You get their stories, their secrets, and their strategies, straight from the source.
101 Podcasting Secrets to Grow, Monetize, and Scale Your Show
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Built for Podcasters Who Want Their Show to Grow
Podcasting advice is easy to find. What works is harder to come by. Each episode, Nathan sits down with a podcaster or industry expert and asks the questions that matter: what grew their audience, how they turned listeners into income, and what they wish they had known earlier. Growth strategies, monetization models, audience building, guest booking, and platform ownership are covered each week.
- Pick a niche that draws the right listeners
- Get booked on other shows and grow through guesting
- Build income through sponsors, products, and partnerships
- Own your platform instead of renting space on someone else's
Real Conversations With Podcasters Who Made It
Built by a Founder Who Has Done It
Nathan Gwilliam has spent more than three decades building and scaling platforms across industries. He founded Adoption.com, the world's most-used adoption platform at the time, and grew it into a diversified recurring revenue business. He has also hosted three of his own podcasts, earning millions and millions of views and downloads, so the guidance he brings to clients comes from doing the work, not just studying it.
He developed the strategy and led the team at the KSL.com and Deseret.com parent company, which built and grew platforms that went on to reach 280 million+ monthly uniques and 130 million+ monthly social follows. As Chief Revenue Officer at FamilyLink, he added $5 million in new revenue within 12 months.
Then Russell Brunson challenged him to publish daily for a year. Within months he had built a small media company of his own, and he felt the problem firsthand: He needed more than 30 tools that cost nearly $2,000 per month. So he built PodUp to require less time and expense, and to grow faster and generate more revenue.
Over the past 6 years, Nathan and his investors have invested more the $6million building PodUp.
The Platform Behind Podcasting Secrets
Podcasting Secrets is powered by PodUp, an all-in-one podcasting platform with 60+ integrated tools including 17 AI-powered capabilities, built over five years by Nathan Gwilliam and his team.
PodUp combines recording, editing, AI-powered content creation, website and blog generation, syndication, monetization, and analytics into one proprietary system designed to help podcasters and platform builders create, grow, and monetize owned digital assets.
Know MoreWorking Alongside PodAllies
Podcasting Secrets works alongside PodAllies, a full-service done-for-you podcast production and marketing agency and a service of PodUp.
PodAllies has surpassed 1,500 episodes produced for clients since launching in October 2023 and handles audio and video editing, website development, content syndication, blog and transcript creation, social media repurposing, and monetization for its clients.
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